27 November 2016

K-Pop: Mamamoo


The K-Pop business, like most pop scenes, moves quickly. Tens of new groups debut every year with some disappearing before even officially debuting. One of the groups that thankfully hasn't disappeared yet is Mamamoo.
The group, consisting of members Hwasa, Moonbyul, Solar and Wheein, debuted in 2014 with the song Mr. Ambiguous. The retro jazzy sound and ditto music video immediately set the group apart from other Korean girl groups performing at that time. The jazzy pop sound was even more pronounced in Pianoman which, as the name suggests, features a very cool piano line. After Ahh Oop!, a collaboration with fellow singer eSNa, the group started to get a more funky sound as can be heard in Um Oh Ay Yeh (who thought of these song titles? XD). By the start of 2016 Mamamoo had become a well known name in the K-Pop scene. This however doesn't mean that the group relaxed, quite the opposite actually. They released 10 songs with accompanying videos last year. Among these are ballads (My Hometown and Angel), a hip hop track (Taller Than You) and of course catchy pop songs (You're the Best and New York). All of these are great and fun songs to listen to. Their latest hit Décalcomanie has a visually stunning video clip but the song itself starts to sound dangerously generic. I hope that Mamamoo doesn't stray too far from the jazzy sound that hooked me in.


Other favourites: Don't Be Happy, Girl Crush and Woo Hoo

Check out more videos on Mamamoo's Official YouTube Channel

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